Leslie Turner: Web Design, SEO, and PPC

A Maui photographer looking for copywriting help walked away with a new website, pay-per-click marketing campaign, and 155 leads to date.

Leslie Turner thought her photography website could use a copywriting tune-up. When she found out my website design, SEO, and PPC services fit her budget, she went all in. Today, she's crushing her business goals and her competition.

Approach

1. SEO OPTIMIZATION

Leslie's website redesign was more than just aesthetic—it built the foundation for an SEO-optimized website humans and search engines love.

2. GOOGLE ADS

My approach to Google Ads was to focus on family photo leads first because the market was more affordable than elopements. After driving 30 family photo leads, we used the performance data to target and tap into the more competitive but also more profitable elopement photo market. Leslie's still driving both family and elopement leads.

3. WEBSITE DESIGN

As a professional photographer herself, it's only natural for Leslie's website to present with a keen eye for design.

Results

1. TRAFFIC GROWTH

More than 25,000 people saw Leslie's brand on Google, leading to more than 2,400 clicks of qualified traffic.

2. LEAD GENERATION

With 155 leads generated to date, Leslie was able to grow her pay-per-click marketing budget and her business.

3. BRAND AWARENESS

Performance data shows increased brand awareness as more people continue to search for Leslie over time.

Client
Leslie Turner Photography
YEAR
2023
ROLES
Web Design, SEO, and PPC
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Related Testimonial

"Anthony is absolutely amazing! He built my website from scratch including all the SEO. He worked with me until every detail was perfect and continues to help me with changes and updates. He also set up and runs my Google Ads which has been extremely successful. I can’t recommend Anthony enough!"

Leslie Turner
Owner of Leslie Turner Photography