I'm a small business owner just like you—and that means I need to be smart about implementing the strategies and building the digital marketing campaigns that drive the highest return on my investment. Since 2008, I've worked tirelessly to hone my hard-earned expertise, refine my process, and perfect my craft. Today, I help small business owners grow with the same data-backed, proven approach.
In 2008, I started my career as an SEO copywriter for one of New York's leading digital marketing companies. My job was simple: to write compelling and conversion-focused copy that humans and search engines loved, helping businesses and brands get more clicks from their target audience and convert them into leads and sales.
By 2011, the search engine landscape grew more competitive and on-page optimization wasn't enough to drive targeted website traffic. I graduated from SEO copywriter to content director, developing core strategies to grow search engine authority, rankings, and brand awareness through a content marketing campaign proven by data-backed results.
By 2020, the big players in the game started dominated the search engines, leaving little room for small business owners to gain market share. That's when I starting investing my time, energy, and money in mastering the world of pay-per-click digital advertising.
Along the way, I learned the ropes of designing and developing modern websites using leading platforms with interfaces that rival the work of some of New York's biggest digital marketing agencies.
Today, I put my copywriting talent, brand expertise, website design skills, and search engine marketing knowledge to work for you so that you can unlock the next level of business growth.
Writing copy for some of New York's top digital marketing agencies is where it all began. More than 17 years later, writing the words that drive results, revenue, and ROI is still my favorite part of the job.
I built my first brand in 2012, launching a digital men's lifestyle magazine complete with a modern design, engaging copy, and a strong social media following. Since then, my list of brands built for both my clients and my own businesses has grown to more than ten.
I launched my first pay-per-click digital advertising campaign in 2020 to generate leads for my own freelance copywriting business. Since then, I've logged thousands of hours studying and implementing the proven strategies that drive long-term business growth.
In 2021, I discovered a niche for small business owners whose competition often lacked the budget or resources to launch digital marketing campaigns that drive results. I've since generated more than 600 leads for my clients through pay-per-click digital advertising.
In 2025, I launched Cultiv8 to level the playing field for small business owners. Today, I connect my clients with a full suite of services, helping them access big agency talent, strategies, and results on a small business budget.
